To delight our customers

We provide high-quality products and excellent service to our customers. We strive to innovate and offer packaging solutions to meet customer needs and exceed their expectations. By continuously improving our service levels, we aim to provide the best possible experience for our customers. Additionally, we are committed to driving circularity and sustainable solutions, ensuring that we remain at the forefront of the market.


Our Packaging customers include the world’s biggest brands and multinational companies stretching across Europe and North America. We serve customers predominantly producing FMCG and other consumer goods, together with industrial sectors including automotive and construction.

Our priority is to provide quality, sustainable packaging solutions that address the challenges of a fast-changing world. We continue to invest in our innovation strategy to ensure each new product we create starts with in-depth research and insight before our expert designers create solutions, using our Circular Design Principles, that meet local requirements but also have the ability to scale across the countries where we operate.

R8, our global, industry-leading R&D and innovation centre
R8, our global, industry-leading R&D and innovation centre

Reflecting our focus on innovation and increasingly close partnership with our customers, this year saw the launch of our industry-leading R&D and innovation centre, ‘R8’. The leading-edge facility will spearhead research in manufacturing, maximising the growing demand for sustainable packaging and the innovation needed to deliver it. Crucially, the facility allows DS Smith, its customers and partners to come together to accelerate the research and development of radically new, sustainable packaging fulfilment solutions, cementing our already strong relationships.


Our mills in Europe and the US produce a wide range of high-quality finished paper products, primarily for containerboard products, all made from 100 per cent recycled or chain-of-custody certified fibre sources. The high performing packaging papers we produce, such as recycled corrugated case materials and kraftliners, are vital for our packaging division to produce fibre-based packaging solutions. Our speciality papers include plasterboard liners, which are widely used in the construction industry.

DS Smith turbocharges sustainability efforts with €90m investment at Rouen paper mill.
DS Smith turbocharges sustainability efforts with €90m investment at Rouen paper mill.

With an innovative R&D focus and a stringent quality assurance programme, we provide customers with the high-performing quality papers they need for their manufacturing operations. Our customers also benefit from our commitment to lower our impact on the environment and increase the efficiency of our papermaking operations. For example, we have partnered with E.ON, one of Europe’s largest energy companies, to build a new waste-to-energy and combined heat and power plant at Aschaffenburg Mill, which will reduce GHG emissions. 



Our recycling and waste management services help our customers waste less and recycle more. Across Europe and North America and from municipalities to some of the best-known brands and retailers in the world, our expertise helps our customers maximise their recycling strategies. The paper and cardboard we collect for recycling feeds our paper mills as part of our closed loop recycling business model, while also being sold into our global network of third-party paper mills. By working with our customers to build recyclability into their supply chains, we are helping to provide sustainable solutions that the wider society demands from organisations.