Guide Circular Design Metrics - DS Smith

Circular Design Metrics Guide

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What's in it for you?

The Circular Design Metrics will enable you to drive sustainability performance through packaging by:

  • Reducing waste and pollution
  • Keeping materials and products in use for longer
  • Regenerating natural systems.

There is no need to compromise between:

  • Protecting your product.
  • Making your entire supply cycle more efficient.
  • Boosting your environmental performance.
  • Delivering a better customer experience.

By understanding your business and your supply chain, we can design the right packaging solutions for your business.


This groundbreaking tool allows us to assess and compare the circularity of packaging designs using 8 different indicators. The Circular Design Metrics - an industry first - provide clear identification of the sustainability performance of a packaging design, and where attention should be focused.