Packaging is your most impactful advertising
Shoppers like to find the product they want straightaway, even on crowded supermarket shelves. But sometimes they are convinced to buy something completely new. The question is, therefore, how do you ensure that shoppers will recognise your product and brand, and buy it?
Graphics, design and the colour of your corrugated packaging helps drive brand recognition and results. With our extensive investments in innovation and technology we can ensure that brand communications are successful across multiple channels and store formats.
If you want to get the most from your corrugated packaging and displays, contact DS Smith and let’s talk about this important ‘P’ of marketing.
Receive access to our comprehensive range of materials, design expertise and print techniques, and benefit from the continuous innovation of our network of Impact Centres and PackRight Centres. And, with know-how and packaging production in 30 countries across Europe, we can help wherever you operate.
*POPAI, Mass Merchant Shopper Engagement Study, 2014