Innovation and mother nature paired in unique Veuve Clicquot packaging
Veuve Clicquot has a reputation both as a world-class champagne producer but also for caring about the environment. That reputation is even more well-deserved after the latest ground-breaking collaboration with DS Smith.
Create the most environmentally responsible packaging possible by incorporating the waste products of the champaign-making process.
Three years of research and development in collaboration with Veuve Clicquot and paper manufacturer Favini to create an elegant and unique product package using paper made from a blend of grape residue and natural fibres.
- A new, 100% biodegradable and recyclable carton
- Saved 5.2 tonnes of virgin fibre by using grape residue from the Veuve Clicquot manufacturing process as natural pigments to obtain a unique paper dyed in the mass.
- Consistent eco-consciousness as the carton printing is based on solvent-free ink and varnish, and the pasted label is sugar-cane based.
The resulting packaging, known as Naturally Clicquot, is a powerful example of collaboration between DS Smith and Veuve Clicquot as we continue to push the boundaries of quality and eco-consciousness.