Abbey take New 'Inspire' Roadshow to Scandinavia

26th January 2011 sees another new venture for Abbey – along with BOCO who represent in the Nordic region, are providing a unique opportunity to view a vast number of packaging materials. The exhibition will show how packaging can be used to enhance the branding and visual image of many products.

Ian Rooney of Packlab Partners,
Things you should know about packaging design

Packlab Partners is a Helsinki-based group of award winning designers who believe in holistic approaches to product-packaging and joined-up creative thinking which produce people-centered brand experiences that in turn produce measureable results.

Koen Verplancke of M-Real,
Microflute for Offset Processing

What are the requirements and processes for offset printing onto Microflute material? Who gains from offset print on corrugated materials – is it printer, designer or brand owner? Our second speaker: Koen Verplancke of M-Real, discusses not only these points, but also gives an insight and tips to achieving quality printing on corrugated materials

Nina Happonen of M-Real, 
FSC®, PEFC and sustainability

What is sustainability? What is the impact of packaging on the environment and what other ways are there of producing less waste? Our third speaker: Nina Happonen of M-Real, examines consumers opinions on the different aspects of packaging, the comparison of corrugated versus plastics and the benefits of PEFC and FSC®.

The event will be held at the Kiasma - Museum of Contemporary Art, Helsinki on Wednesday 26th January, and is open from 13.00 to 18.00. This roadshow is by invitation only so if you do wish to attend please contact The invite will also give you free access to the museum and complimentary food and drink will be served throughout the event.

Other products on show such as Microflute materials for offset printing, Display materials for screen and digital, Coloured and textured corrugated materials, Barrier boards for food packaging applications are all available in more detail in our resource centre.

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