Rehearsing the future

The world in 2025: Three scenarios for future of the packaging industry

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Global trends

Some of the underlying forces that will evolve the worlds of consumers, retailers and manufacturers.

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Scenario 1

Caring convenience

How will the world look like in 2025? Let's rehearse the future!

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Scenario 2

Everything is an experience

How will the world look like in 2025? Let's rehearse the future!

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  • The trends that will shape our future
  • Watch our 1st scenario
  • Watch our 2nd scenario

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scenario 2: everything is an experience

Our second scenario looks at the shift from selling standard brands to sharing experiences with consumers.

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Scenario 1: caring convenience

How is e-commerce shaping our future? Our first scenario looks at the rise of e-commerce and how things might unfold in 2025.

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Rehearsing the future: The world in 2025

Discover some of the big trends we see forging the future over the next decade. What could be the future of the packaging industry in 2025?

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