Da li su vaši zeleni sertifikati korisni?

Kako potrošači postaju sve više svesni etičkih posledica i uticaja na životnu sredinu svojih potrošačkih odluka, potrebno je da preduzeća budu transparentnija i odgovornija za upravljanje svojim otpadom i recikliranje. Preduzeća koja to ne shvataju suočavaju se sa visokim kaznama i ozbiljnim narušavanjem ugleda svog brenda. Preduzeća koja to shvataju mogu da smanje proizvodnju otpada, svoj uticaj na životnu sredinu i otvore nove kanale prihoda u svom poslovanju. Dakle, na koje sve načine su vaši zeleni sertifikati korisni?

Izvori
1 ‘The Future of Sustainable Packaging to 2018’ Smithers Pira, August 2013
2 ‘Scaling Disruptive Innovation in Sustainable Packaging’, Forum for the Future, June 2014
3 ‘Scaling Disruptive Innovation in Sustainable Packaging’, Forum for the Future, June 2014
4 Waste Crime Consultation, Department for Environment, Food and Rural Affairs, UK Government, 2015
5 UK Government, 2015 (https://www.gov.uk/government/news/business-falls-foul-of-all-3-producer-responsibility-regimes)
6 European Union business news and information (http://www.eubusiness.com/news-eu/italy-waste-court.yzv)
7 General Motors (http://www.gm.com/mol/jan-11-the-business-case.html)
8 Nike (http://www.nikeresponsibility.com/report/content/chapter/waste)
9 Novelis (http://www.novelis.com/en-us/Pages/evercan_consumers.aspx)
10 The Hershey Company (http://www.thehersheycompany.com/social-responsibility/shared-goodness/pdfs/Hershey2014CSRReport.pdf)
11 Unilever (https://www.unilever.com/news/press-releases/2015/15-01-30-Unilever-achieves-zero-waste-to-landfill-across-global-factory-network.html)