OptiShop: shelf managing RRP for faster moving consumer goods

OptiShop is DS Smith’s range of innovative Retail Ready Packaging (or Shelf Ready Packaging), designed to improve shopper convenience. When shoppers can shop more easily, sales follow!

Helping shoppers buy your products

The OptiShop shelf managing range displays products upright and holds them
in place on the retail fixture. This means that:

  • Shoppers can see products easily and find what they are looking for
  • The packs prevent the fixture becoming messy or confusing
  • Slipping and shingling of primary packs is eliminated
  • Brands stand out in the category, even when the fixture is part shopped
  • In store staff can replenish shelves quickly and keep the fixture attractive

One piece packaging for simplicity and recycling

  • A single piece of packaging delivers better shopping - no need for inserts or extras
  • Packs are 100% recyclable

Works well in packing too

  • OptiShop shelf managing designs are available for different primary packs - flow wraps, vacuum packs, pouches, sachets, doy packs and many others
  • Many automated packing lines as well as hand packing operations can be accommodated

Help Shoppers shop!

Get more from your packaging!