-10.66SCA Packaging Nicollet at LuxePack
For the second consecutive year SCA Packaging Nicollet is proud to be present at the Luxe Pack trade show in Monaco, from 23 to 26 October 2007.
SCA Packaging Nicollet is one of the market leaders in France in the development and production of paperboard consumer packaging. An important part of its business is in the specialised area of luxury goods, working with major producers of champagne, cognac, perfumes and fine foods. Luxe Pack is an ideal forum for SCA Packaging Nicollet to display its sophisticated expertise and creativity in the world of luxury packaging and branding.
The luxury packaging business is highly demanding in terms of printing and production quality. The packaging must seduce the customer at the point-of-sale. It is a very important marketing tool that needs to attract the customer’s attention, communicate product benefits and induce the shopper to buy the product. Consumer packaging supports the brand even after the consumer brings the product home.
SCA Packaging Nicollet has its own unique in-house Design & Development centre focused on helping customers achieve their packaging goals. By listening carefully to customer needs, and applying extensive packaging production and printing experience, SCA Packaging Nicollet is able to transform its customers’ marketing and product concepts into unique, original and fashionable packaging solutions. Not only are aesthetic qualities considered, but also practical, technical, cost and environmental issues.
At Luxe Pack, SCA Packaging Nicollet will be eager to show its recent innovations in the luxury packaging segment, striking creations for well known brands of champagne, cognac, perfumes and fine foods. The company’s experts and engineers will be available to answer questions about design, innovation, technology and processes at the SCA Packaging Nicollet stand (RE2-RF1 in the Ravel Hall).
In addition to its presence at the trade show itself, SCA Packaging Nicollet is also sponsoring the ‘Prix Formes De Luxe 2007’, a contest rewarding the most innovating packaging designs in different categories. Within this contest the firm is also participating with an ‘étui’, developed and produced for cognac producer Remy Martin, combining a unique opening system and holographic printing: all new techniques that are today applied to a cognac, and tomorrow perhaps to the latest perfume brand...
About SCA Packaging Nicollet
Originally founded in 1933, Nicollet eventually came to specialise in packaging. In the ensuing decades the company remained at the forefront of technology, introducing several industry innovations to France. Currently, its Research & Development Service comprises both a design unit and a graphic unit, unique in the profession.
The company has also expanded extensively: there are now five production sites in France. In 1999 a milestone was reached when Nicollet joined the SCA Packaging group in order to expand into luxury packaging and leverage Nicollet’s considerable experience and reputation in this sector.
Today SCA Packaging Nicollet is a provider of advanced packaging solutions for a vast range of consumer products across numerous sectors, including the food & beverage industry, luxury goods, industry and detergent. SCA Packaging Nicollet covers the European market and produces over a billion diverse packages per year.
About SCA Packaging
SCA Packaging is a European leading provider of custom-specific packaging solutions with emphasis on state-of-the-art design and local service close to customer facilities. With a product portfolio that includes transport, consumer and display packaging, customized protective packaging, industrial packaging and heavy duty, SCA Packaging answers to each market requirement.
SCA Packaging is Europe’s second largest producer of containerboard paper used for the manufacturing of corrugated board. It employs 24,100 people at more than 240 production units in some 30 countries. In 2006, SCA Packaging had annual sales of € 3.6 billion.
For more information, visit www.scapackaging.com
SCA Packaging is a member of the SCA global consumer goods and paper company that develops, produces and markets personal care products, tissue, packaging solutions, publication papers and solid-wood products. SCA creates value through knowledge of the needs of consumers and customers, regional presence and efficient production
About Luxe Pack
This year, Luxe Pack celebrates its 20th anniversary as a niche fair for top specialists in packaging for luxury products. As last year, Luxe Pack will transform the extended Grimaldi Forum into an information platform for decision-makers in the luxury sector to meet with the leading luxury packaging specialists.
In addition to the perfumery and cosmetics industry, Luxe Pack 2007 will bring together packaging exhibitors specialised in jewellery, alcohol and spirits, wines, champagnes and fine foods. The aim is to encourage cross-sector creativity and find the best interaction between the product and its packaging.
During this anniversary exhibition, numerous events and conferences will cover such themes as luxury packaging evolution, its future, environmental aspects & sustainable development, and industry trends. In 2006, 5,590 visitors from over 50 countries visited this well-known international fair.
For further information contact:
Sophie Greff
Marketing Manager
SCA Packaging Nicollet
Tel : +33 (0)6 23 63 31 42
E-mail ; sophie.greff@sca.com
Marta Claravalls
Communications Director
SCA Packaging Europe
Tel: +32 (0)2 718 37 61
E-mail: marta.claravalls@sca.com
To find out more about SCA Packaging Nicollet, please visit www.scapackaging.fr
To learn more about Luxe Pack, please visit www.luxepack.com